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In this session, we will explore practical measures that charities can take to achieve and prove success in their online fundraising, so they can get high-level buy-in and justify growth in digital activity.
We will also explore ways of working to empower fundraising teams of all sizes and experience levels.
Key areas of focus will be:
The goal of this session is to provide attendees with a plan of action to launch and scale up digital fundraising campaigns in the quickest and most sustainable way.
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Eoghan Beecher Country Manager UK and Ireland iRaiser
With 13 years experience in digital media and performance marketing, Eoghan is leading the expansion of digital fundraising platform iRaiser in the UK and Irish markets, providing payment and peer-to-peer fundraising platforms to a range of charities and not for profits. Prior to iRaiser, he spent 4 years at Shelter, optimising their donation funnel and growing digital marketing and advertising activities.
Jeff Boachie Digital Acquisition Manager Shelter UK
Jeff is a Marketing Specialist with over 10 years of experience in managing a wide range of programmes over a broad range of budgets, from multi-million generating campaigns – to SMEs and small charities. He has worked as a digital growth consultant, working with business and charities, including Compassion in World Farming. He has used his experience from that opportunity to shape the infrastructures and processes of numerous charities. He is currently the Digital Acquisition Manager at Shelter and has recently delivered an award winning Winter Campaign which generated over £2.4m
Eoghan Beecher Country Manager UK and Ireland iRaiser
With 13 years experience in digital media and performance marketing, Eoghan is leading the expansion of digital fundraising platform iRaiser in the UK and Irish markets, providing payment and peer-to-peer fundraising platforms to a range of charities and not for profits. Prior to iRaiser, he spent 4 years at Shelter, optimising their donation funnel and growing digital marketing and advertising activities.
Jeff Boachie Digital Acquisition Manager Shelter UK
Jeff is a Marketing Specialist with over 10 years of experience in managing a wide range of programmes over a broad range of budgets, from multi-million generating campaigns – to SMEs and small charities. He has worked as a digital growth consultant, working with business and charities, including Compassion in World Farming. He has used his experience from that opportunity to shape the infrastructures and processes of numerous charities. He is currently the Digital Acquisition Manager at Shelter and has recently delivered an award winning Winter Campaign which generated over £2.4m
