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DRTV continues to be one of the most effective channels for fundraisers. But DRTV is changing rapidly. The shift from phone and text to predominantly digital response mechanisms has fundamentally changed the way that DRTV works.
Persuasion Republic will be hosting a special ‘Invitation Only’ Leaders Breakfast Showcase to demonstrate the new digital, data-driven model for DRTV which they have developed in association with JAA, the leading DRTV and charity media specialists in the UK and Ireland.
The Showcase will feature practical case studies from LauraLynn, Irish Red Cross and RSPCA. The showcase will also provide a look inside JAA Charity IQ – JAA’s proprietary ‘real-time’ data analysis tool.
Please note: This is an invitation only event. If you would like to attend, please contact susan@persuasionrepublic.ie