This session outlines the different stages involved in a charity’s journey to make the most of their data.  From data security to integration and automation and every step in between, you will be guided by experts to understand what is involved and why.  Crucially, this session delineates between the various data skills required and when they are needed.  From in-house expertise, to self service models to outsourced teams, charities need a pragmatic solution.  You will be brought through different ways this can work and consideration of the pros and cons to guide you in choosing the right approach and partners for your organisation.  

Whether you are in a leadership or operations role, from fundraising to services, this session will give you the birdseye view and the language to make that data journey. In an era of digital acceleration, the destination is the journey - from whatever point you find yourself,  join us to take the next step.

Outcomes 

You can expect to come away from this session with: 

• A clear overview of different stages on the data journey 
• Associated skills and capacity required at these stages 
• Appreciation of when to bring in outsource partners & capacity building internally 
• Understand practical and accessible ways of developing data skills of employees  
• Building a business case for data investment 
• Addressing the single point of failure - mitigating risk, documentation & decentralisation 

Session Speakers 

Moderator & Content Curation - Jane Trenaman 

Panellists

• Lorcan Lynch, Data Xcel - data management and compliance
• Paul McCormack, DMS - data audit and hygiene  
• Sean Donnelly, Bridgit  - data capture and import 
• Jon Kelly, Sequoia - data analysis & visualisation 
• John Roberts, Dataro - segmentation & personalisation 
• Alex Hyde-Parker, Efficient Fundraising Collective - business processes & CRM