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World Asthma Day, held annually on the first Tuesday of May, is a key moment for the Asthma Society of Ireland to raise awareness and support the 450,000 people in Ireland living with asthma. To maximise impact, we've expanded our efforts into Asthma Awareness Week—a week-long campaign focused on education, advocacy, and empowering people with asthma to take control of their health. Through events, resources, and partnerships, we aim to improve care, and make asthma a national health priority.