Attention: You are using an outdated browser, device or you do not have the latest version of JavaScript downloaded and so this website may not work as expected. Please download the latest software or switch device to avoid further issues.
Customer Experience represents a massive opportunity for the nonprofit sector, but too often it is misunderstood as something fluffy or just the remit of a donor care team. Dedicated roles to this space are starting to crop up in larger charities, but in reality it is usually down to a dedicated individual and cross-functional team doing this as just part of their day job. Why should they bother? What is the value? And what should they focus on to drive it effectively?
In this context, looking outside of the sector and of Ireland is particularly important to drive adoption and best practice. The principles and learnings have the potential to be applied in the nonprofit sector,through a pragmatic lens, with huge potential dividends for donor acquisition and retention.
We will hear from a panel of experts from different sectors to better understand customer/ supporter experience - what it is, why it’s important and how to apply it. The session will have a strategic focus and is aimed at senior fundraising leaders who are responsible for driving income generation and supporter engagement in their organisation.
Moderated by Jane Trenaman, we have an impressive range of speakers to reflect UK, Irish and International perspectives across sectors including:
