Job Description

Job Title:  Donor Acquisition Manager

Reports to: Head of Acquisition

Direct Report:  Supporter Marketing Officer

Liaises with: Internal:

• ROI Supporter Marketing Team;
• Donor Care Team;
• CRM Team;
• Corporate & Major Donor Team;
• Direct Dialogue Team;
• Communications Dept;
• Finance Dept;
• Overseas Dept;
• Concern UK, US and South Korea.

External

• Creative agencies;
• Media Buying suppliers;
• Marketing Analysis agency;
• Charities Institute Ireland;
• Dóchas.

Job location: Our office is in Dublin 2 and we are currently working a hybrid model (50% remote working) and offer flexi time.

Pay Band: Grade 5 (€54,500 - €62,286) per annum.

Contract: 8 month contract (maternity cover) full-time OR part-time fixed term contract.      

Job Purpose: To successfully implement Concern Worldwide's Supporter Marketing strategy; maintaining and growing income from individual cash and regular giving supporters.

Key Responsibilities:

• Deliver strategic projects in line with the acquisition objectives of the Supporter Marketing strategy.
• Manage and drive recruitment of regular givers and cash givers to grow income and supporter volumes, primarily through direct marketing channels. Consistently analyse results, interpret trends, and provide recommendations on strategic marketing direction.
• Line management of the Supporter Marketing Officer; including training and coaching, supervision, approvals and performance monitoring and appraisals.
• Full campaign management and execution in line with prescribed deadlines. This includes briefing agencies, sourcing content, managing data, copy development, proofing, briefing stakeholders, campaign analysis and reporting, managing costs and invoice processing.
• Monitor and report on budgets and assist in building future expenditure and income targets. Work as part of the Supporter Marketing team to reach strategic targets.
• To ensure that campaigns are where possible integrated or co-ordinated thematically, creatively and/or by target audience to maximise impact across Supporter Marketing.
• Work closely with Donor Care, Communications, Overseas Programmes, Active Citizenship, Corporate Major Donors and other units to ensure integrated working and consistent messaging.
• To work with the Head of Acquisition to implement, and where necessary review the Emergency Fundraising Strategy.
• Work closely with external agencies to deliver best results, optimise campaign performance and improve and further develop the marketing mix.

Skills and Experience Required:

Essential:

• Degree or equivalent qualification (i.e. marketing qualification).
• At least three years' experience in a direct marketing environment.
• Demonstrable experience of direct marketing recruitment channels, including digital marketing.
• Experience of working in a fundraising department.
• Line management of at least one person.
• Demonstrable experience delivering strategic insights to improve financial performance.
• Strong analysis skills, highly numerate with experience of setting and monitoring financial budgets.
• Experience of using a fundraising database for effective analysis of direct marketing campaigns and trend giving patterns.
• Experience of working with external suppliers to deliver successful direct marketing campaigns.
• Strong planning and project management skills.
• Ability to work on own initiative.
• Excellent communication, interpersonal and negotiation skills.
• Excellent written skills including experience of writing and commenting on fundraising copy.
• Excellent organisation skills and experience of managing a varied workload.
• Excellent attention to detail.
• Knowledge of data protection legislation.

Desirable:

• Good understanding of delivering excellent customer service/donor care
• Experience of working in a marketing context across different regions

To apply:  CVs should be submitted through our website at https://jobs.concern.net by closing date.

Candidates must be legally entitled to work in Ireland at the time of application.

We encourage all eligible candidates, irrespective of gender, ethnicity and origin, disability, political beliefs, religious beliefs, sexual orientation, or socio-economic status to apply to become a part of the organisation. Concern is against all forms of discrimination and unequal power relations and is committed to promoting equality. 

If this role sounds right for you, please apply with your CV and cover letter. We will respond to every applicant. Please be aware we may offer positions before the closing date.

If you have any concerns about our recruitment process and need particular assistance - for example if you have a visual impairment or are neuro-divergent - please let us know and we will do our best to accommodate you. 

Important information:

Concern has an organisational Code of Conduct (CCoC) with three Associated Policies; the Programme Participant Protection Policy (P4), the Child Safeguarding Policy and the Anti-Trafficking in Persons Policy accessible here. These have been developed to ensure the maximum protection of programme participants from exploitation, and to clarify the responsibilities of Concern staff, consultants, visitors to the programme and partner organization, and the standards of behavior expected of them. In this context, staff have a responsibility to the organization to strive for, and maintain, the highest standards in the day-to-day conduct in their workplace in accordance with Concern's core values and mission. Any candidate offered a job with Concern Worldwide will be expected to sign the Concern Staff Code of Conduct and Associated Policies as an appendix to their contract of employment. By signing the Concern Code of Conduct, candidates acknowledge that they have understood the content of both the Concern Code of Conduct and the Associated Policies and agree to conduct themselves in accordance with the provisions of these policies. Additionally, Concern is committed to the safeguarding and protection of vulnerable adults and children in our work. We will do everything possible to ensure that only those who are suitable to work or volunteer with vulnerable adults and children are recruited by us for such roles. Subsequently, working or volunteering with Concern is subject to a range of vetting checks, including criminal background checking. 

During this job application, you will provide Concern with your personal data. Concern takes its responsibilities towards this personal data very seriously and is committed to complying with all relevant data protection legislation. You have certain rights under data protection legislation. For more information on how to exercise those rights please visit www.concern.net/about/privacy